Crisis Communication In A COVID World: How to prepare for and communicate through a crisis

Jun 30, 2021  

Event URL:  https://events.tamarackcommunity.ca/webinar-crisis-communication-in-a-covid-world

2020 was a time of unprecedented challenge and change and for many organizations, and brought into sharp focus the need for a strong crisis response framework. But even before the pandemic, great organizations actively invested in reputation management (because the next crisis doesn’t care if you’re prepared or not).

Join Jeff Sage & Lindsay Sage, Co-Founders & Senior Strategists at sagecomm, to explore the principles of issue management and crisis communication, including how to get prepared for and manage the crisis with clarity and confidence. This session will also explore how to strengthen your brand before a crisis hits, and why proactive brand and issue positioning is so critical to your organization’s overall success.